Over 500 startups and scaleups covered since 2020
An award-winningbroker, for thenew economy.
Specialist cover for startups, scaleups and global teams moving fast.
or call 1800 270 999
Get covered in less than 5 minutes.Eligible companies. Australian first, powered by CFC.Learn more
$395 CyberCert Gold credit once policy bound
Trusted by high-growth teams
Finnies finalist2022 & 2023
What we cover
The core risk stack.
Start with the line you need. We handle the specialist edges too.
Commercial PropertyProperty damageCommercial Property:Protection for premises, equipment, stock, business interruption and the assets your operation depends on.Learn morePublic & Products LiabilityPublic liabilityPublic & Products Liability:Cover for injury, property damage and product-related claims arising from your business activities.Learn moreManagement LiabilityDirectors & officersManagement Liability:Protection for directors, officers and the company against governance, employment and statutory liability exposures.Learn moreProfessional IndemnityProfessional negligenceProfessional Indemnity:Cover for professional advice, services, errors, omissions and breach of duty allegations.Learn moreCyber InsuranceBreach responseCyber Insurance:Incident response and balance-sheet protection for breach, ransomware, privacy, crime and digital interruption.Learn moreMergers & AcquisitionsDeal risk reviewMergers & Acquisitions:Transactional insurance advice for buyers, sellers, funds and advisers working through live deals.Learn moreWarranty & IndemnityBuy-side W&IWarranty & Indemnity:Insurance designed to bridge SPA indemnity gaps and help transactions close with greater certainty.Learn moreIntellectual PropertyIP defenceIntellectual Property:Cover for IP defence, pursuit, infringement allegations and intangible asset risk.Learn moreMarine TransitCargoMarine Transit:Cover for goods, equipment and stock moving locally, interstate or internationally.Learn moreTrade Credit InsuranceDebtor defaultTrade Credit Insurance:Protection against customer insolvency, payment default and concentration risk in your debtor book.Learn more
Founder guides
Answers before the contract, raise or cyber review gets urgent.
Startup insurance guide
Startup Insurance in Australia
A practical guide to the insurance Australian startups usually need as they sign customers, raise capital and scale.
7 min read
SaaS insurance guide
SaaS Insurance in Australia
How SaaS companies should think about insurance when selling software, handling data and signing enterprise customers.
7 min read
Fintech insurance guide
Fintech Insurance in Australia
Insurance considerations for fintech startups handling payments, lending, data, financial workflows and regulated relationships.
8 min read
Contract insurance guide
Customer Contract Insurance Requirements
How to read insurance clauses in customer contracts before they become a revenue blocker.
6 min read
See UpSure
A quick look at how we help.
Short videos on the UpSure approach, digital experience and the way we support growing companies.
How UpSure works
Managing cover with UpSure
What we cover
Specialist practices. One brief: complex risk, done properly.
We go deep where the risk is most non-standard — and where the wrong broker quietly costs you more than the wrong cover.
Startups & Scaleups
We design programs that match where you are now and where the cap table says you're going. No oversold cover, no last-minute scrambles before a raise.
Technology & AI
Standard tech wordings weren't written for foundation models, agentic systems or platform-level dependency. Ours are.
SaaS Insurance
SaaS companies need cover that understands subscriptions, implementation work, data, uptime, API dependencies and customer indemnities.
Fintech Insurance
Fintech risk is not just software risk. It combines money movement, data, regulation, counterparties, directors and customer trust.
AI Company Insurance
AI companies need brokers who can explain model, data, dependency and contract risk in language underwriters can price.
Smart Manufacturing
Industry 4.0 has rewritten the risk profile of manufacturing. We broker programs that reflect connected operations, not just bricks and machinery.
Venture Capital & Private Equity
We broker for GPs, management companies and their portfolios — aligning cover across the stack so founders get better terms on day one.
International Expansion
Crossing borders changes everything — admitted policies, tax, sanctions, data, employment. We design global programs that actually hold together.
High Net Worth & Founders
When the company is the wealth, the personal risk picture changes. We design private client programs around founders, operators and family offices.
Why UpSure
Startup speed. Steadfast scale.
UpSure is a Corporate Authorised Representative of Community Broker Network (CBN), part of the Steadfast network. You get the personalised touch of a specialist broker with access to more than 450 Australian and international underwriters, creating more options, fewer declines and deeper, more specialised coverage.
Backed by
CyberCert Gold
Benefits beyond just the cover. Join the UpSure community.
Eligible UpSure cyber clients can access a $395 CyberCert Gold SMB1001 Level 3 credit while arranging cover for breach response, ransomware, privacy liability and digital interruption.
How we work
A better way to build and manage your insurance.
01
Discovery
We learn how your business works, what you are building, who you sell to and what is changing next.
02
Risk design
We shape the right insurance program around your real exposures, contracts, stage and budget.
03
Market
We take the risk to underwriters who understand your sector and negotiate the strongest available terms.
04
Partner
Once we work together, we stay close to the business and help as new contracts, claims, hires and milestones appear.
Google Reviews
What clients say about UpSure.
5.0 average rating
“Ask for Lesile, Lesile is the best. Sorted out what I needed in like a day, super fast turn around.”
A F · Google review
“I have worked a few times with the UpSure team across different businesses - they make startup insurance super easy to understand and execute.”
Scott McKeon · Google review
“Great people to deal with. Lesile and team came through in urgency, were extremely diligent, easy to liaise with and went above and beyond.”
Alan Cabusi · Google review
Bring us your hardest risk.
An exploratory call with an UpSure broker takes 30 minutes and leaves you with a clearer view — whether or not you move your program.
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